Director, Cardiovascular Service Line - Baptist Jacksonville

Date Posted: Jan 10, 2022

Status: Full-Time

Shift Details: Days

Job Summary

The Cardiovascular Service Line Director will work collaboratively with key stakeholders across Baptist Health to advance the growth of the cardiovascular service line.  This leader will serve as a key resource to physician and nursing leadership, hospital administration, practice administration and department operators working to identify opportunities for growth, create and implement a strategic plan consistent with the system strategic objectives.


The incoming Cardiovascular Service Line director will report directly to the Senior Vice President of Clinical Service Lines and Ambulatory Business Development, joining the newly established team of service line leaders commissioned to,

  • advance an enterprise-wide approach to service line development,
  • achieve measurable benefits to the organization, primarily the growth of prioritized service lines,
  • drive growth which is differentiating, in alignment with excellent clinical outcomes, enabling Baptist Health to better serve more members of our community and the greater region.

The role encompasses strategic planning, relationship development, business analysis, project management, participation in budget planning (capital and operational), understanding of compliance and regulatory factors and performance improvement.


 A key function of this role is acting as a key service line point of contact with physician leaders fostering strong physician relationships; ensuring physician opinion, guidance and interests are at the core of the strategic plan and continuously inform strategic planning and implementation.


A sound understanding of cardiovascular subject matter and hospital-based procedures and testing is necessary. The ability to design and align resources to support the service line initiatives, program development, developing and maintaining relationships with internal and external referral sources are keys to success.



The service line director will have shared accountability with operational and clinical counterparts, but no operational authority, in the areas of,

  • Quality measures
  • Service (patient and consumer experience) as measured from CAHPS surveys and net promoter scores
  • Growth rate of service line as measured by volume, revenue, new patients and Share of Care capture
  • Stewardship as measured by improving margin and cost per unit of service


The service line director will act as a key advisor to physician leaders, operational counterparts and executive decision makers in the areas of,

  • Capital investment
  • Facilities
  • Process management
  • Reimbursement and payer strategy
  • Compliance and regulatory matters
  • Information technology (platform, integration, work flow)


The service line director will have direct accountability for,

  • Five year strategic and annual business plans
  • New program development
  • Marketing plan
  • Physician relationships (excluding contractual)

Provider Alignment and Engagement
+ Partner with physicians, promoting a team approach to strategic planning and the development and implementation of a world class, comprehensive cardiovascular program.

+Ensure effective physician partnerships internally and externally and assist in the negotiation of physician collaborative (non-contractual) agreements.


Stakeholder Alignment and Engagement

+ Collaborate and create partnerships across health system to ensure business strategies, goals, and objectives are met.

Strategic Planning and Implementation

+In collaboration with all stakeholders, draft and implement the five year service line strategy and associated business plan(s), focusing on growth, contribution margin, costs, clinical quality, technology, service quality, and physician alignment.

+ Coordinate system wide the strategy and planning for cardiovascular related services and develop integrated programs for the system.

+ Articulate the service line vision. 
+ Design, develop and implement business plans to meet organizational strategic pillar metrics including financial, employee and physician engagement, quality metrics and performance improvement initiatives as well as patient experience.
+ Maintain knowledge of best practices across the industry, monitor evolution of technology, and continuously evaluate emerging opportunities and threats within the market.

Program Development and Delivery

+ Create a seamless, highly responsive cardiovascular service line where the focus is on outstanding quality outcomes and the highest level of services to all customers/constituencies.
+ Demonstrate accountability for service line financial performance.

+ Develop and implement new programs, in collaboration with other health system leadership and physician partners, to accomplish the objectives of the business plans.

+ Act upon opportunities to further expand capabilities, improve the overall quality and improve the overall coordination.

+ Assist in driving the system-wide effort to increase aggregate volumes and related procedures and increase market share in its primary and secondary market in a cost effective and profitable manner.

+ Maintain knowledge of and compliance with all relevant laws, regulations, policies procedures and standards.


Success Factors:

  • High-level interaction physician leaders; nursing, hospital and practice administration
  • Ability to use financial tools (budgets, forecasts, and ROI analysis) to measure, manage and communicate business performance to physician and leadership constituents.
  • Strong fiscal acumen demonstrated by development of business plans and return on investment (ROI) analysis reflecting capital acquisition planning.
  • Familiarity with national quality measures for the service line and related regulatory requirements.
  • Knowledge of data systems, evidence based medicine principles and performance metrics.
  • Ability to establish collaborative and productive working relationships with physicians, clinical and administrative leadership.
  • Experience developing and implementing strategic plans.
  • Demonstrated ability to lead complex organizations through change.
  • Demonstrated ability to use process improvement techniques to achieve operational results.
  • Effective communication skills to encourage open discussion and orchestrate win-win solutions.



Minimum Qualifications:

  • Bachelor’s Degree in Healthcare Management, Nursing, Allied Health, or related field required; Master’s Degree in healthcare management, nursing or business-related field preferred.
  • Three years’ leadership experience in healthcare field, understanding of hospital and ambulatory practice operations.
  • Self-sufficient in project development management and delivery.
  • Results-oriented work philosophy. Ability to manage multiple tasks simultaneously, organize and integrate organization priorities and deadlines, and meet goals.


Preferred Qualifications:

  • Sound financial acumen with ability to create forecasts and pro formas
  • Data management expertise with ability to synthesize data and develop department key reports
  • Three or more years in the cardiovascular field.


Required Minimum Skills:

  • Excellent physician relations skills.
  • Strong communication skills written, verbal, and interpersonal.
  • A superior degree of professionalism and diplomacy, and capacity to build consensus.
  • Strong problem-solving and decision-making skills as well as excellent customer service.
  • Ability to collect, analyze and apply data and other pertinent information to develop short- and long-term goals and budget.
  • Ability to work closely with others: physicians, other hospital leaders, fellow service line leaders, and administration to establish and meet short- and long-term strategic goals.
  • Understand fundamental principles of financial analysis, strategic planning and operations.
  • Demonstrate strong leadership skills with the ability to motivate and develop leaders and team members, collaborate with physicians, and maintain positive patient interactions.
  • Proactive approach to the search and identification of opportunities to enhance the service line.
  • Work product is high quality, detailed and organized.

In keeping with our mission and Core Values, Baptist Health and Wolfson Children’s Hospital requires that all team members complete their COVID-19 vaccine series or obtain a medical or religious exemption by 11/15/2021 or at time of hire after this date.

Education Required

Bachelor's Degree

Education Preferred

Master's Degree


  • 3-5 Years Healthcare Operations Experience Preferred
  • 3-5 Years Healthcare Service Line Experience Preferred
  • 1-2 Years Strategic Planning Required
  • 3-5 Years Practice Management Experience Preferred
  • 3-5 Years Leadership Experience Required

License and Certification



Baptist Jacksonville (Downtown)
800 Prudential Drive
Jacksonville, Florida, 32207

Location Overview

Baptist Health, founded in 1955, is North Florida’s most comprehensive healthcare system and the area’s only non-profit, mission-driven, locally governed healthcare provider. Our five nationally accredited hospitals, with 1,154 beds, include Baptist Medical Center Jacksonville; Wolfson Children’s Hospital; Baptist Medical Center Beaches; Baptist Medical Center Nassau and Baptist Medical Center South as well as Baptist Clay Medical Campus, which has a 24-hour freestanding Emergency Center. The most preferred healthcare system in the region, Baptist Health also includes 45 primary care offices, as well as home health, behavioral health, pastoral care, rehabilitation services, occupational health and urgent care.