Mission-driven executive to lead Baptist Health Foundation as Senior Vice President and Chief Philanthropy Officer

With deep and successful experience in health care fundraising, Cynthia “Cindy” Reynolds joins Baptist Health of Northeast Florida as Senior Vice President and Chief Philanthropy Officer of Baptist Health Foundation. She most recently served as Chief Development Officer at Bon Secours Health System, the nation’s fifth largest Catholic health care ministry, and Chief Executive Officer and Senior Vice President of Foundations serving Bon Secours, Virginia.

In her new role, Reynolds will be responsible for planning, directing and evaluating all aspects of the Baptist Health Foundation including major, planned and endowment giving, annual giving, significant system-wide campaigns and individual focused initiatives, corporate grants and donor stewardship. She will be responsible for all fund development activities for Baptist Health’s five hospitals plus Baptist MD Anderson Cancer Center and Baptist AgeWell Center for Health.

“We are thrilled to have Cindy join us at Baptist Health,” said Audrey Moran, executive vice president and president of Baptist Health Foundation. “Cindy’s extensive experience and record of success will allow us to continue to raise critical dollars for essential programs in our health system.  She is the perfect combination of ‘heart and head’ and I look forward to introducing her to our donors, team members, and the greater Jacksonville community.”

At Bon Secours, Reynolds led a multi-million dollar comprehensive campaign across the health system’s five-state area serving Richmond and Hampton Roads, Virginia; Baltimore, Maryland; Greenville, South Carolina; Ashland, Kentucky; and St. Petersburg, Florida. Prior to her many years at Bon Secours, she spent over a decade working in numerous roles at the University of Virginia, including Senior Director of Development in Healthcare Philanthropy. She was an integral part of the university’s multi-billion dollar campaign, garnering over $700 million in philanthropic support for the School of Medicine, Medical Center and School of Nursing.

She is a Certified Fund Raising Executive (CFRE) and a member of the Association for Healthcare Philanthropy (AHP) Leadership Group. Reynolds graduated with Highest Distinction from Emory University with a bachelor’s degree in business administration. She also attended Duke University where she was an A.B. Duke Scholarship finalist due to her world-changing and academic potential.