Northeast Florida businesses and community to help Baptist Health and Wolfson Children’s celebrate World Mental Health Day

Observed on Sunday, Oct. 10, 2021, the day aims to raise awareness and break stigmas about mental health.

Jacksonville, FL

In a continued effort to promote children’s mental wellness and raise awareness about resources available to prevent crises, Baptist Health and Wolfson Children’s Hospital are working with local businesses and community members to mark World Mental Health Day on Sunday, Oct. 10, 2021.

Since spring 2021, Wolfson Children’s has been engaging businesses to join On Our Sleeves, the movement for children’s mental health. On Our Sleeves is based upon a simple concept: children don’t always wear their thoughts on their sleeves, so it can be difficult to tell when they are struggling with mental health. The free, easy-to-use resources provided by On Our Sleeves help parents, caregivers and other concerned adults start conversations with kids and teens.

Jacksonville-area businesses that have already joined the movement for children’s mental health include:

  • Atlantic Self Storage
  • City of Atlantic Beach
  • Fleet Landing
  • Florida Blue
  • Florida Times-Union | LOCALiQ
  • Florida State College at Jacksonville
  • Forcura
  • International Management Company
  • Jacksonville Aviation Authority
  • Jacksonville Jaguars
  • Morales Group
  • Pine Castle
  • Regency Centers
  • River Point Behavioral Health
  • ShareMD
  • Silverfield Group
  • VyStar Credit Union

Florida Blue, VyStar Credit Union, Silverfield Group, Morales Group, Atlantic Self Storage, International Management Company and ShareMD will drape large banners from the sides of their buildings leading up to and on World Mental Health Day to spread the word about On Our Sleeves. A list of locations is available upon request.

“The support we have received from the Jacksonville community shows how invested people are in ensuring the mental wellness of children in Northeast Florida and Southeast Georgia,” said Terrie Andrews, PhD, vice president of Baptist and Wolfson Children’s Behavioral Health. “It truly takes the whole village to make an impact on children’s mental health, and we are so grateful for every business and person who has gotten involved.”

Fans attending the Jacksonville Jaguars game against the Tennessee Titans will have the opportunity to stop by a Wolfson Children’s On Our Sleeves table in the Fan Entertainment Zone right inside Gate 1 at TIAA Bank Field to learn more, sign up for the monthly e-newsletter, and receive some giveaways. The stadium will also play a brief video about On Our Sleeves prior to kickoff.

Baptist Health and Wolfson Children’s Hospital encourage everyone to show support on World Mental Health Day by taking a photo in their On Our Sleeves T-shirt or wearing green and posting to social media, tagging @WolfsonChildren on Facebook, Twitter and Instagram, and using #OnOurSleevesJax.

Businesses or individuals who want to learn more or get involved with Wolfson Children’s On Our Sleeves can send an email to

Wolfson Children’s On Our Sleeves is made possible by the J. Wayne and Delores Barr Weaver Legacy Endowment at Baptist Health and Robert and Margaret Hill.